Where I Stopped Abandoning Myself for Success—And Built Something That Felt Like Home.

Hi, I’m Soren—artist, observer, creator, and the heart behind Wondervine Studios.

I’ve always believed that the most meaningful lives, and the most authentic brands, aren’t built by choosing just one path. They’re built by honoring all of who we are.

My journey didn’t start in the creative world—it began in the structured, high-stakes field of cybersecurity. I learned how to navigate complex systems, think strategically, and understand the hidden patterns that shape how we interact with the digital world. But even surrounded by all that logic and precision, I knew something was missing.

I followed what felt fun, what felt light, until I realized that fun wasn’t the same as fulfillment.

It was in the slowing down, in the quiet spaces between projects, where I finally heard what my soul had been trying to say. I stopped creating for the sake of movement and started creating from my own breath, my own rhythm. That’s where Wondervine was born. Not from pressure, but from the quiet, steady knowing that I could build something true.

My foundation is built on both science and soul. I hold a Master’s in Marketing with a specialization in Digital Marketing, where I learned the art of strategic growth and the power of honest, story-driven connection. But even with that knowledge, I knew strategy alone wasn’t enough. I have earned 8 marketing certifications—proof of my commitment to pairing deep strategy with soulful storytelling. But even with those credentials, I knew strategy alone wasn’t enough.

For over 12 years, I’ve also walked the path of an herbalist—learning to work gently with the rhythms of nature, to listen before offering solutions, and to trust that healing and growth often happen in the unseen, tender places first. Now, I’m taking intentional steps toward pursuing my PhD in natural medicine—a continuation of my life’s devotion to living and working in deep alignment with my values.

I’ve always been an artist at heart—the kind who colors outside the lines and doesn’t apologize for it. Who chases ideas down rabbit holes, questions the rules, and finds beauty in the mess. Creativity has always been my compass, pulling me toward what feels real, bold, and beautifully human.

And in all of this, I’ve become a living example of what I now help others embrace:

It’s okay to be wildly eclectic. To love many things. To live a life that doesn’t fit neatly into a box, but feels beautifully, unapologetically your own.

Here, you don’t need a niche to be worthy. You don’t have to shrink yourself to be understood.

When we work together, know that I’ll meet you exactly where you are—with an open heart, a wealth of lived experience, and the belief that your path is yours to define.

Let’s create something that feels like home.